I have been living in NYC for 4 months now. Despite becoming acclimated in most ways, I am still surprised by the necessity to be completely spontaneous in order to make the most out of living in The City. The latest example of this ‘spur of the moment’ lifestyle, happened to me this past week.
Last Wednesday afternoon, I received an invitation to attend Alax W. Diamond’s Spring/Summer 2015 Launch event, which was occurring that evening. Because of the last minute invite, I was equipped with nothing but an iPhone 5… no camera, no notepad, no nothing. The event was held on a rooftop in Union square, which was the perfectly intimate venue for a smaller launch. I had the unlikely pleasure of speaking with the designer, Alax, which truly was a treat! We talked about his collection, while I admired the beautiful pieces and models. He described his line as being “delicious, colorful and happy”. His three words captured the lively, yet wearable pieces. Alax described the collection as though we were standing in the middle of a pastry shop, using adjectives such as “yummy,” “sweet” and “delectable”. He explained that he just wants women to be happy and confident in his clothes.
I felt inspired by my impromptu conversation with Alax W. Diamond and agree with his philosophy… Every woman should feel happy and confident when putting on their outfit in the morning.